Delicate designs in soothing colors on soft organic fabric. All my kits are lovingly hand made in New York City. Discover this calming art and create beautiful pieces to keep or gift.

New to Embroidery?

Start with my best-seller the Journey Box.

Learn to embroider with clear step-by-step instructional videos. Work your way through 3 kits that build on each other as you learn and practice new stitches. Everything you need is included in this beautiful floral box- embroidery scissors, hoop, needles, DMC threads and designs printed on the fabric.

  • "The Journey Box is perfect for beginners. It includes all the necessary materials and the videos made learning each stitch so simple. I appreciate that the kit has extra floss and material for practice and I adore the soft colors. It is the perfect kit. I am in love with my new hobby."

    —Teresa N

  • “Just started the stitch garden which has been such a great way to start learning embroidery. The YouTube videos are super helpful as well! Looking forward to improving and starting the spring bouquet + the wildflower garden.

    -Marla M

  • “The Journey Box kit is beautiful and the video tutorials are so helpful. Highly recommend!”

    -Sage L

  • “The Journey Box arrived quickly and is just lovely. I am loving it! Julia's instructions are perfect. I am shocked that my work looks so pretty! And her materials and thoughtfulness are so present in all that she does. Thank you, Julia.”

    Lara S

  • “I love my Stitch Garden Sampler! It is easy to follow the directions and the videos are like having a personal teacher. I raved about it so much that my sister in law just purchased it!!”

    -Diane B

Country Walks-Subscription 2026

Annual one-time payment option still available!

Take a walk with me through the countryside and quaint villages of England in 2026. Each month enjoy cozy moments to stitch and step back into a slower age and time. A mix of countryside and village life this subscription will be sure to delight. Includes a DIY drawstring bag as a bonus kit featuring Tilda Sanctuary fabric. New this year- a monthly email with a video to help with each month’s kit.

New Spring Kits

Inspired by late 1800s embroidery samplers and children’s books, this set features a beautiful floral sampler, a strawberry and bee wreath, a set of rabbits and a cute Spring chick.

Enjoy a little playful Spring fun with these kits.

Click for more details!

Alphabet Sampler

I’m so excited to share my Alphabet Sampler kit with you! Inspired by an alphabet pop-up book I had as a child that I loved so much. This sampler has been so fun to design and stitch, it’s brought me so much joy as I stitched each letter, it makes me smile every time I look at it.

Whether you make it for someone else or to keep it, I hope it brings you joy for years to come.

Welcome to the Flower Shop

Brighten your day with a floral bouquet that will bloom all year!

Last year in my subscription series I brought Storybook Woodland to life in stitches. Now you can enjoy the whole adventure. Featuring 12 embroidery kits, stitch-along sessions and a bonus kit & hoop.

Storybook Woodland Box

Receive all 12 kits from my first ever subscription and create your very own embroidered calendar to enjoy year after year. Stitch your way through a year of whimsical scenes!

This is such a fun subscription - looking forward to completing a project each month to enjoy on the calendar - beautiful packaging and great instructions - so happy to keep supporting this small business! Megan S

Embroidery Calendar Box

The 12 Days of Christmas…

On the first day of Christmas my true love gave to me

Prepare for next Christmas as you stitch the 12 days across the year!

A whimsical take on the song, this special kit features 12 charming designs that will make lovely keepsake pieces, a part of your Christmas celebrations for years to come. This kit is perfect to work on through the year!

Featuring a soft gentle pastel palette with a few bright accents to add a little holiday fun. The 12 designs can be made into 12 Christmas ornaments or left as one piece for a wall-hanging.

Winnie the Pooh Box

Enjoy a delightful set of Winnie the Pooh embroideries in a fully illustrated keepsake box. Featuring 5 full embroidery kits, a 5 inch hoop and embroidery needle.

Nutcracker Christmas Stockings

Enjoy the magical world of the Nutcracker with these 4 whimsical characters! Create stockings to enjoy year after year.

Whether you love to watch the ballet or read the story around the Christmas tree these stockings will add an enchanting whimsy to your holiday decorations.

  • "The fabric is soft and luxurious, the designs are delicate and pretty, the colors are chosen with care. Exquisite and delightful. Julia's Broderie is a treasure in today's mass produced world."

    Pamela F

  • Beautiful colors and designs. My favorite embellishment kit I’ve ever done, and I’ve done a lot. Quality supplies. I’ve already ordered another kit. -

    Rebecca

  • I have loved this and every project purchased. The colors and designs are simply elegant. I look forward to unwinding at the end of each day with a needle in hand. Thank you for providing thoughtful projects to all at various skill levels!

    Laura S

  • Absolutely beautiful patterns. Julia has a great eye for color. That is what drew me to her kits. I had a question and Julia emailed me right back. Terrific customer service, which is rare these days!

    Kristen S

  • These kits and boxes are absolutely gorgeous!!! I love the color range, and the fabrics. I found it very easy to get started, despite not having embroidered since I was a young child. I'll be ordering more for sure!

    Mary W

  • The Embroidery Journey Box provided me with everything needed to learn how to embroider, and the patterns and palettes are gorgeous. I tried (unsuccessfully) in the past to learn and became discouraged. Thanks to the materials in the box and Julias Broderie great videos, I've learned how to embroider and cannot wait to do more! I already ordered two more kits.

    Monica B.

Embroidery is good for your well-being

Looking for a hobby that will not only help you be creative but benefit your overall well-being? Embroidery can alleviate stress, reduce anxiety, help practice mindfullness, keeping us in the present moment. It’s often used therapeutically. You can really feel good about your creations!

“Working on this was so fulfilling! (Spring Bouquet)
Sometimes it seems as though there’s so much noise around us; whether it’s social media noise or our own distracting thoughts or current affairs …Sometimes, honing into the beautiful, the simple and the elegant can replace all that noise with quiet elation.” Ilana

Thank you for visiting Julia’s Broderie! I’m so excited to share my kits and boxes with you. I hope you’ll find time to unwind and relax with the calming art of embroidery. Everything is hand made with love here in New York City and all my materials are thoughtfully sourced to care for the planet and the people who make them.

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